1. Who We Are
FittBio is operated by Coding Warehouse Ltd ("we", "us", "our"), a company registered in England and Wales. We are the "Data Controller" of the personal information collected through fittbio.com.
2. The Data We Collect & Why
We only collect the minimum data necessary to test our app concept and communicate with you:
- Identity Data: Your email address, provided voluntarily when you join our waitlist.
- Technical Data: Your IP address, browser type, and device information.
- Usage Data: Information about how you use our website (e.g., clicks, time on page).
- Marketing & Communications Data: Your preferences in receiving updates from us.
3. Legal Basis for Processing
Under the UK General Data Protection Regulation (UK GDPR), we rely on the following legal bases:
- Consent: When you voluntarily sign up for our waitlist.
- Legitimate Interests: To analyze website performance, improve our app concept, and measure the effectiveness of our advertising (e.g., Meta Pixel).
4. Cookies and Tracking Technologies
We use cookies to enhance your experience and track ad performance.
- Essential Cookies: Necessary for the site to function.
- Analytical/Performance Cookies: Provided by tools like Google Analytics or Meta Pixel to help us understand visitor behavior.
- Advertising Cookies: Used by Meta (Facebook) to show you relevant ads and track conversions from our ad campaigns.
You can opt-out of non-essential cookies via our cookie banner or through your browser settings.
5. Third-Party Sharing & International Transfers
We do not sell your data. We share data only with trusted service providers:
- Meta Platforms, Inc.: For advertising attribution and analytics.
- Formspree Inc.: We use Formspree to process and store your waitlist sign-ups.
- Cloudflare, Inc.: For website hosting via Cloudflare Pages.
- Email Service Providers: (e.g., Mailchimp/ConvertKit) to store your email and send updates.
International Transfers: These providers may process data in the USA. We ensure they comply with standard contractual clauses (SCCs) to maintain a level of protection equivalent to the UK.
6. Data Retention
We will hold your email address until FittBio launches, or until you ask us to delete it. Technical data is typically anonymized after 14 months.
7. Your Legal Rights
You have the right to:
- Access the data we hold about you.
- Rectify (correct) any inaccurate data.
- Erase your data ("Right to be forgotten").
- Withdraw Consent at any time by clicking "unsubscribe" in our emails.
- Complain: If you have concerns, you have the right to lodge a complaint with the Information Commissioner's Office (ICO) at www.ico.org.uk.
8. Contact Us
For any privacy-related requests, please contact our Data Privacy Lead at:
Email: [email protected]
Coding Warehouse Ltd
1007 London Rd
Southend-on-Sea, Leigh-on-Sea SS9 3JY
